Launched in 2004, Norse Projects aims to combine the staple elements of streetwear and workwear by refining them into a Scandinavian inspired high quality product.  

Legendary Danish architect and designer Arne Jacobsen was famed for pioneering a minimalist and ‘clean’ design movement which has been echoed throughout Scandinavian products for the past century – arguably no more so in clothing than Norse Projects. Norse Projects was formed by Anton Juul and Mikkel Gronnebaek as their meetings through skateboarding began to encapsulate more diverse topics.